Susceptibility to persuasive strategies: A comparative analysis of nigerians vs. Canadians

Kiemute Oyibo, Ifeoma Adaji, Rita Orji, Babatunde Olabenjo, Julita Vassileva

Research output: Chapter in Book/Report/Conference proceedingConference contribution

27 Citations (Scopus)
Original languageEnglish
Title of host publicationUMAP 2018 - Proceedings of the 26th Conference on User Modeling, Adaptation and Personalization
PublisherAssociation for Computing Machinery, Inc
Pages229-238
Number of pages10
ISBN (Electronic)9781450355896
DOIs
Publication statusPublished - Jul 3 2018
Event26th ACM International Conference on User Modeling, Adaptation and Personalization, UMAP 2018 - Singapore, Singapore
Duration: Jul 8 2018Jul 11 2018

Publication series

NameUMAP 2018 - Proceedings of the 26th Conference on User Modeling, Adaptation and Personalization

Conference

Conference26th ACM International Conference on User Modeling, Adaptation and Personalization, UMAP 2018
Country/TerritorySingapore
CitySingapore
Period7/8/187/11/18

ASJC Scopus Subject Areas

  • Software

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