Gender and the Effectiveness of a Persuasive Game for Disease Awareness Targeted at the African Audience

Chinenye Ndulue; Rita Orji

doi:10.1145/3450614.3464625

Gender and the Effectiveness of a Persuasive Game for Disease Awareness Targeted at the African Audience

Chinenye Ndulue, Rita Orji

Chemical Engineering

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

7 Citations (Scopus)

Original language	English
Title of host publication	UMAP 2021 - Adjunct Publication of the 29th ACM Conference on User Modeling, Adaptation and Personalization
Publisher	Association for Computing Machinery, Inc
Pages	318-324
Number of pages	7
ISBN (Electronic)	9781450383677
DOIs	https://doi.org/10.1145/3450614.3464625
Publication status	Published - Jun 21 2021
Event	29th ACM Conference on User Modeling, Adaptation and Personalization, UMAP 2021 - Virtual, Online, Netherlands Duration: Jun 21 2020 → Jun 25 2020

Publication series

Name	UMAP 2021 - Adjunct Publication of the 29th ACM Conference on User Modeling, Adaptation and Personalization

Conference

Conference	29th ACM Conference on User Modeling, Adaptation and Personalization, UMAP 2021
Country/Territory	Netherlands
City	Virtual, Online
Period	6/21/20 → 6/25/20

ASJC Scopus Subject Areas

Software

Keywords

gender
persuasive games
persuasive gamified systems
persuasive strategies
persuasive system design

Access to Document

10.1145/3450614.3464625

Cite this

Ndulue, C., & Orji, R. (2021). Gender and the Effectiveness of a Persuasive Game for Disease Awareness Targeted at the African Audience. In UMAP 2021 - Adjunct Publication of the 29th ACM Conference on User Modeling, Adaptation and Personalization (pp. 318-324). (UMAP 2021 - Adjunct Publication of the 29th ACM Conference on User Modeling, Adaptation and Personalization). Association for Computing Machinery, Inc. https://doi.org/10.1145/3450614.3464625

Gender and the Effectiveness of a Persuasive Game for Disease Awareness Targeted at the African Audience. / Ndulue, Chinenye; Orji, Rita.
UMAP 2021 - Adjunct Publication of the 29th ACM Conference on User Modeling, Adaptation and Personalization. Association for Computing Machinery, Inc, 2021. p. 318-324 (UMAP 2021 - Adjunct Publication of the 29th ACM Conference on User Modeling, Adaptation and Personalization).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Ndulue, C & Orji, R 2021, Gender and the Effectiveness of a Persuasive Game for Disease Awareness Targeted at the African Audience. in UMAP 2021 - Adjunct Publication of the 29th ACM Conference on User Modeling, Adaptation and Personalization. UMAP 2021 - Adjunct Publication of the 29th ACM Conference on User Modeling, Adaptation and Personalization, Association for Computing Machinery, Inc, pp. 318-324, 29th ACM Conference on User Modeling, Adaptation and Personalization, UMAP 2021, Virtual, Online, Netherlands, 6/21/20. https://doi.org/10.1145/3450614.3464625

Ndulue C, Orji R. Gender and the Effectiveness of a Persuasive Game for Disease Awareness Targeted at the African Audience. In UMAP 2021 - Adjunct Publication of the 29th ACM Conference on User Modeling, Adaptation and Personalization. Association for Computing Machinery, Inc. 2021. p. 318-324. (UMAP 2021 - Adjunct Publication of the 29th ACM Conference on User Modeling, Adaptation and Personalization). doi: 10.1145/3450614.3464625

Ndulue, Chinenye ; Orji, Rita. / Gender and the Effectiveness of a Persuasive Game for Disease Awareness Targeted at the African Audience. UMAP 2021 - Adjunct Publication of the 29th ACM Conference on User Modeling, Adaptation and Personalization. Association for Computing Machinery, Inc, 2021. pp. 318-324 (UMAP 2021 - Adjunct Publication of the 29th ACM Conference on User Modeling, Adaptation and Personalization).

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Gender and the Effectiveness of a Persuasive Game for Disease Awareness Targeted at the African Audience

Publication series

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ASJC Scopus Subject Areas

Keywords

Access to Document

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